Three free tools to create your own graphics

As I touched upon last week, having good quality imagery is an absolute must for your WordPress website. But this isn’t limited to photography. To bring your content to life and make it accessible, it’s a great idea to create your own graphics. This can seem daunting, and while you could hire a professional designer, I’m…

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WordPress can resize and manipulate images, so I’m often asked how to resize an image for your WordPress website. But just because something can be done, doesn’t mean it should be. This is covered in the WP Quicklaunch tutorials, but here’s why manipulating images in WordPress is not the best approach. The best things come in…

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Don't Underestimate the Value of Customer Reviews

Marketing is vital at anytime during a businesses life cycle, never more so than the early stages. As early as possible you should be considering reviews in your marketing toolkit. According to research, five-star rated businesses earn 39 per cent more clicks from Google Local than those with one-star, and these star customer reviews generate higher…

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